Founded in 1977 as a single line Honda dealer, by our President Joseph Herba - a former OEM motorsports sales rep. our goal is to serve the needs of the motorsports community in the entire upstate New York area with a wide variety of quality products backed by people who care.
Impressive early growth in the early 80's led us to becoming the #3 ATV dealer in the entire United States. This growth caught the eye of other OEMs. The Suzuki franchise was added in 1980. A major addition that doubled the store size lead to further growth and the ability to acquire the Yamaha line from a competing dealer. In 1986 we added the Arctic Cat line to fill out our product line.
Major remodeling in the early 90s allow us to become one of the largest snowmobile dealers in the Northeast and bring the store to the fore-front of motorsports dealerships.
In respose to continued growth in early 2005 we completed another expansion. To properly showcase the increasing model lines we added an even larger showroom (we offer one of the biggest showrooms in the northeast) and more room for offices.
As to the future - we're always looking to offer you more ways to offer you more fun. We pledge, to you our customers, to always provide a friendly professional staff and facility, competitive and fair prices, along with expert service so you can relax and enjoy your motorsports adventure!
Thanks for taking the time to learn about us and be sure to stop by and say hi!
HERBA MOTOR COMPANY HISTORY:
